We’ll Find A Way To Break Through The Clutter

There’s a lot of competition out there – as much as 40 pounds of mail per year for every man, woman and child in America.  Yet 44 percent of it will go unnoticed, unopened and unread.

Impact Proven Solutions can help you beat these odds.

We start first by working with you to determine exactly what you wish to target with your direct marketing camping and then acquiring and cleaning mailing lists to reach them.  For example, we can create a model of your current customers and then cross-referenced that model with our in-house databases as well as outside specialty lists to identify “look-alike” prospects.  We can then manipulate the lists to isolate those prospects who best respond to frequency of contact and promotional offers.

Next comes a dynamic creative staff that specializes in discovering new and dramatic ways to make your message both stand out in the cluttered marketplace and compel your prospects to take action – whether that’s through traditional delivery channels such as direct mail, evolving web-based systems like email and social media, or emerging tools like PURLs and QR Codes.

Finally, Impact also incorporates comprehensive reporting and analysis structures in all of your direct marketing programs to measure their effectiveness.  This includes monitoring the direct mail campaigns to identify the highest performance/highest margin mailers.

The goal is simple – to deliver your direct marketing message to the right people at the right time in a way they’ll remember.